Craig PortWhile growing up, designer Craig Port developed a deep love of the sea and a keen appreciation of the attributes of coastal living – influences that have shaped the laid-back glamour of his fashion and lifestyle ranges. Looking back often inspires the future and paying attention to timeless styles and shapes leads to the creation of wearable collections that engage and enthuse.

Port’s father was a renowned shirt maker in Durban and as a child he used to accompany him to work on a Saturday morning. Those early days surrounded by beautiful fabric, impeccable tailoring and the highest quality craftsmanship left a huge impression on a young Port and he found himself excited and enthralled by clothing ever since.

Port lists his greatest achievement, apart from fatherhood, as the incredible freedom of expression that comes with designing for your own brand. This autonomy has allowed him to explore multiple disciplines beyond clothing including accessories, underwear, swimwear, fragrances and furniture.

Time spent abroad in some of the world’s most desirable and stylish locations and living in Cape Town has moulded Port’s aesthetic and given his work an elegant yet carefree edge. Showing at local and international fashion weeks is always tremendously rewarding and dressing celebrities and rock stars never fails to add a touch of indulgent glamour to his fashion world.